After the German decision against poultry cage management
Joint Venture in Western Siberia
With this Joint Venture contract now signed, which was accompanied by great interest from the media, two highly competent companies with very good reputations will now be co-operating together. O.A.O. Tjumenskie motorostroiteli is one of the most important Russian producers of turbines and gas conveyor systems with 5300 employees and enormous manufacturing capacities. The Big Dutchman company with approx. 200 million €uro turnover is known to be the world-wide market leader in the livestock industry.
The new Joint Venture company gets off to a good start. “We already have orders from three of the most important egg producing companies in the Ural region with an outline agreement going as far as 2004.”, says Dieter Hempelmann, who is in charge of sales to Central and Eastern Europe at Big Dutchman and who negotiated to create this new partnership. “Moreover, Tjumen, which is considered the centre of the very important Russian gas and oil winning regions, as well as our economically and politically strong partner, is an important factor for a continuing successful development of this project.”
However, one of the main causes for this co-operation far away from the company headquarters, besides economic reasons, is, according to president Dieter Hempelmann, the political decision against any kind of cage management for poultry in Germany. “Soon, nobody will believe in our existing know-how as the market leader in the area of cage management any longer. We were practically forced to transfer our knowledge step by step and to create manufacturing technology close to the real market as well as research and development capacities, in order to demonstrate our products also to our customers in the future.”
According to Mr. Hempelmann, O.O.O. Tjumen-Vechta GmbH has immediately started production of sheet metal components for Eurovent cage batteries. It is exactly this kind of system that is already being used for more than 70 million bird places world-wide. “Approx. 35% of the parts for the orders in Western Siberia will now be produced in Tjumen.” With upward tendency.
This new commitment, however, is not supposed to be restricted to only cage management. “When the sales team has grown so that other regions and countries can also be taken care of, as well as when stock keeping and after-sales service in Tjumen can be ensured, products for poultry growing and pig equipment will also be produced and sold.
“We get good credits for our new strategy in Russia”, says Dieter Hempelmann. “People are grateful that we actively take part in building up Russian food production. With energy-saving systems that work economically – and with maximum hygiene. This is real product safety and customer protection.”
Photo: Much recognised by the media, Dieter Hempelmann (right at the table) and Victor G. Kulchikhin (left) signed the contracts on the occasion of the latest Russian Poultry Association conference for the foundation of the new German-Russian Joint Venture company O.O.O. Tjumen-Vechta GmbH.